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SOCIAL MEDIA & USER-GENERATED CONTENT POLICY

Effective Date: 17/10/2024​

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Lions Roar Group (“we,” “our,” or “us”) values creativity and engagement through social media platforms. This Social Media & User-Generated Content Policy outlines our approach to user-generated content and the guidelines for engaging with our community, emphasizing the importance of creativity, respect, and compliance with applicable laws.

 

1. Encouragement of User-Generated Content

At Lions Roar Group, we encourage our customers, followers, and community members to actively share their experiences, ideas, and creativity related to our brand on social media platforms. User-generated content (UGC) can enhance our community, provide valuable insights into our products and services, and foster a vibrant exchange of ideas. We believe that your stories and creative expressions are vital to our brand's identity and the community we are building.

As part of our commitment to encouraging UGC, we may feature selected content on our official social media channels, website, or marketing materials, with appropriate credit to the original creator whenever feasible.

 

2. Ownership of User-Generated Content

By submitting any user-generated content to Lions Roar Group, including but not limited to comments, reviews, photos, videos, and posts on our social media platforms, you grant us a non-exclusive, royalty-free, worldwide license to use, reproduce, modify, publish, and distribute such content in any media.

  • Content Ownership: You confirm that you hold the necessary rights to grant this license and that your content does not infringe upon the rights of any third party. Should we determine that any submitted content violates these terms, we reserve the right to remove or edit user-generated content at our discretion.

  • Moral Rights: Under the UK Copyright, Designs and Patents Act 1988, you waive any moral rights you may have in the content you submit. This means that we can modify, adapt, and use your content without the need for attribution or your prior consent.

 

3. Community Guidelines

When engaging with us on social media, we expect our community members to adhere to the following guidelines, which are designed to maintain a positive and respectful environment:

  • Respect: We believe in treating others with respect and kindness. Hate speech, harassment, bullying, and abusive language will not be tolerated. This includes any content that discriminates based on race, ethnicity, nationality, religion, gender, sexual orientation, disability, or any other characteristic.

  • Relevance: We encourage conversations that are relevant to our brand and the topics at hand. Off-topic posts may be removed to keep discussions focused and meaningful.

  • Privacy: Protecting privacy is essential. Do not share personal information about yourself or others, including addresses, phone numbers, or any other sensitive information. Respect the privacy of other users and refrain from sharing their personal information without consent.

  • No Spam: To maintain a constructive environment, we discourage posting repetitive or irrelevant content that disrupts the community. This includes unsolicited promotional messages or links.

  • Intellectual Property: Ensure that any content you share is original or properly credited. Plagiarizing or using someone else’s content without permission violates copyright laws and our community standards.

 

4. Monitoring and Moderation

We actively monitor our social media channels and user-generated content for compliance with our community guidelines. Our team is dedicated to ensuring a positive environment for all users. We reserve the right to remove any content that violates these guidelines or is deemed inappropriate at our discretion. This includes, but is not limited to, content that is offensive, misleading, or illegal.

 

5. Compliance with Laws

All users must comply with all applicable laws and regulations when posting content on our platforms. This includes respecting copyright and trademark laws, particularly when sharing material that is not your own.

  • Copyright Law: You are responsible for ensuring that your content does not infringe on the rights of others. By submitting content, you confirm that you own the rights or have permission to use it. The Copyright, Designs and Patents Act 1988 protects original works, and we take copyright infringement seriously.

  • Defamation: Under UK law, any statement that damages the reputation of an individual or organization may constitute defamation. Users are advised to refrain from making untrue statements about others.

  • Consumer Protection: We adhere to the Consumer Rights Act 2015, ensuring that any claims made in user-generated content do not mislead consumers regarding the quality or nature of our products or services.

 

6. Changes to This Policy

We may update this Social Media & User-Generated Content Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any significant changes by posting the updated policy on our website and through announcements on our social media channels. Your continued use of our social media platforms after such changes constitutes your acceptance of the revised policy.

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7. Contact Information

For any questions regarding our Social Media & User-Generated Content Policy, please contact us at:

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